E-commerce refers to the purchase and sale of goods and/or services via electronic channels such as the Internet, The medium grew with the increased availability of Internet access and the advent of popular online sellers in the 1990s and early 2000s. Like any digital technology or consumer-based purchasing market, e-commerce has evolved over the years. As mobile devices became more popular, mobile commerce has become its own market. With the rise of sites like Facebook and Pinterest, social media has become an important driver of e-commerce.
As with traditional commerce, there are four principal categories of e-commerce: B2B, B2C, C2B and C2C.
➧ B2B (Business to Business) — this involves companies doing business with each other. One example is manufacturers selling to distributors and wholesalers selling to retailers.
➧ B2C (Business to Consumer) — B2C consists of businesses selling to the general public through shopping cart software, without needing any human interaction. This is what most people think of when they hear "e-commerce." An example of this would be Amazon.
➧ C2B (Consumer to Business) — In C2B e-commerce, consumers post a project with a set budget online, and companies bid on the project. The consumer reviews the bids and selects the company. Elance is an example of this.
➧ C2C (Consumer to Consumer) — this takes place within online classified ads, forums or marketplaces where individuals can buy and sell their goods. Examples of this include Craigslist, eBay and Etsy.
ECommerce industry in India reached a value of INR 81,525 crore (US$13.5 billion) in 2014. The rapid increase in the use of smart phones and internet services has earned India a place among top 20 developing countries on the global forum Indian digital commerce space is fast growing. One big reason is the prominent shift to internet, via Smart phones, Tablets and/or lLptops, indicating a jump of 23% in a time span of 6 months (January 2015-June 2015). The consumer mentality of Indian customers is changing fast, aiding to the growth of this industry. This high-end growth can be attributed to few recent facts.
Another trend that is fast growing to dominate in the eCommerce industry is that of social shopping. It means shoppers’ friends can indulge in shopping experience. The 'Future of e-commerce: Uncovering Innovation' study reveals that the digital commerce market in India has grown steadily from $4.4 billion in 2010 to $13.6 billion in 2014 and likely to touch $16 billion by the end of 2015 on the back of growing internet population and increased online shoppers for many more years to come.
As we are known for our quality and timely delivery, servicing ecommerce sector is yet another milestone for us. We have placed good number of professionals in this sector with best brands.